https://twitter.com/vitalvegas/statu...27136094670849
Caesars owns the Horseshoe brand, and there are Horseshoe properties all over the country, but none in Vegas since Binion's was sold.
Bally's is now a funny brand, owned by various different companies, and there are presently Bally's casinos not owned by Caesars. There's also Bally sports, with the exact same brand and logo, which again is not associated with Caesars.
It would make sense for them to abandon the Bally's brand altogether.
Instead of renaming it, maybe ElDiablo should open up a restaurant in Bally’s.
BUMP
Confirmed.
Quote:
LAS VEGAS (Jan. 26, 2022) – Legendary casino brand Horseshoe is returning to Las Vegas as Bally’s begins a transformation into the brand known for gaming, poker and making it right for the gambler.
The transformation will begin in the spring of 2022 and will include a renovated exterior, new entertainment and food and beverage options, and a reimagined casino floor and public areas. In keeping with Horseshoe’s classic sophistication, the design team will incorporate a handcrafted feeling with tooled leather, dramatic colors, and the brand’s signature gold horseshoe iconography. Additional details will be announced as the evolution progresses.
“At Horseshoe, it’s all about the gambler. Since 1951 Horseshoe Casinos have been home to the best odds, highest limits, and biggest jackpots. So, it’s fitting that we bring Horseshoe back to Las Vegas, and right on the Las Vegas Strip,” said Jason Gregorec, SVP and General Manager of the property. “Holding to the Horseshoe tradition of providing impeccable service, our guests will see the property transform over time, ensuring we aren’t disrupting the excitement while we make the transition.”
Occupying one of the most coveted locations in gaming, Horseshoe Las Vegas will stand at the 50-yard-line of the Las Vegas Strip at the corner of Flamingo Rd. The multi-million dollar investment is the latest in a series of reimaginings for Caesars Entertainment’s storied Las Vegas resorts, including a new entrance to Caesars Palace, multi-million dollar investments in casino floor, and gaming technology across the properties, and incredible partnerships with world-class entertainers and restaurateurs.
“Bringing the Horseshoe brand back to life in Las Vegas allows us to celebrate both our history and our future,” said Sean McBurney, Regional President of Caesars Entertainment. “2022 starts a new era for the Caesars Entertainment empire in Las Vegas, one being heralded by the return of Horseshoe.”
Horseshoe Casino was started by a gambler for gamblers. Over the years, as the brand expanded to markets across the country, Horseshoe has stayed true to its heritage, holding on to the thrilling spirit of no-limit betting. That spirit will come alive this summer as Caesars Entertainment’s World Series of Poker returns to its roots, having been first played at Las Vegas’ original Horseshoe in 1970, as it moves to the Strip for the very first time.
“We couldn’t be more excited to see the World Series of Poker return to Horseshoe,” said Ty Stewart, SVP and Executive Director of the World Series of Poker. “Horseshoe is where it all began for WSOP. It’s always been a brand for gamblers and card players. As we move WSOP to the Las Vegas Strip for the first time, that it will happen at Horseshoe makes it incredibly special.”
The 53rd annual World Series of Poker comes to the Strip May 31 – July 19, 2022, just as the property begins construction. For more information, visit www.wsop.com.
The transformation to Horseshoe Las Vegas should be complete by the end of 2022.
If you book Bally's.... er, Horseshoe... for the 2022 WSOP, make sure you don't end up in a room with construction noise nearby.
Now they need to tear down the mess out front.
Horseshoe makes sense as WSOP is a really big brand. It is cross-promotional with the Horseshoe name etc. Horseshoe is just a better name. As mentioned in here Bally's is a nothing name. Horseshoe is also easy to decorate for I'd think. A lot of 'lucky' looking bric a brac with a few legitimate historical items. One of the few solid ideas I've seen coming from Vegas in some time.
The $1 chili bowls or whatever would be awesome. Maybe only if you have card above base level? lol...
Oh yeah, incentivizing poker players, most of whom have hit the age where they can’t handle anything remotely spicy that well anymore, to eat chili and then sit around a table for hours. Sounds like an amazing experience.
Dan would bitch $1 is too much and it should be free for players.Quote:
Originally Posted by accountinquestion
Great..
Gordon Ramsay BBQ
Martha Stewart Chuck Wagon
Guy Feiri's I can't Cook Shit
Giada's Spaghetti Western
Can't wait
They can rename or rebrand the place anything they want. It'll never have decent vp pay tables or bj. CET has ruined anything and everything they touch, and the great white hope Eldorado hasn't done a thing to help. Yet their addicted base with their foolish Total Rewards cards will continue to flock like blind sheep. And the WSOP has run its course, now being nothing more than a human germfest for every slob who attends.
What's the saying...RIP?
LOL at you using RIP. Next you will see Max using Wise Up !Quote:
Originally Posted by Rob.Singer
I like the Horseshoe name, but hate to see Bally's go away.
Wise Up :)Quote:
Originally Posted by OzzyLOL at you using RIP. Next you will see Max using Wise Up !Quote:
Originally Posted by Rob.Singer
Caesar's Entertainment sold off the Bally's brand name for 20 million dollars in 2020 to Twin Rivers Worldwide Holdings who then changed their name to Bally's Corporation. The company is changing the brand name of most of their casinos to Bally's.
Bally's Atlantic City — Atlantic City, New Jersey
Bally's Black Hawk, Colorado, was Golden Mardi Gras
Bally's Dover. was Dover Downs
Bally's Evansville, was Tropicana Evansville
Bally's Kansas City, was Flamingo, Isle of Capri
Bally's Lake Tahoe, was Flamingo, Isle of Capri
Bally's Quad Cities, Rock Island, Illinois, was Jumer's
Bally's Shreveport, Louisiana, was Eldorado
Bally's Tiverton, Rhode Island, was Tiverton Casino
Bally's Twin River, Lincoln, Rhode Island
Bally's Vicksburg, Mississippi, was Lady Luck Casino
Hard Rock Hotel & Casino Biloxi — Biloxi, Mississippi
https://twitter.com/Erik_Seidel/stat...78278084657153
I mean... he's not wrong.
They are promoting it as a return to the past where Horseshoe "makes it right for the gambler", but it's going to be very disappointing when everyone finds out that it's still going to be the same 2020s scene of shitty games and stingy comps, with maybe 100x odds craps for show.
Sure you know it’s a error but the Ballys Lake Tahoe was the Montblue, previously Caesars Tahoe years ago. Sold by Eldorado due to the merger allowing them to keep Harvey’s and Harrahs Lake Tahoe.Quote:
Originally Posted by mickeycrimm
Poker is nothing but marketing for the likes of Caesars. They're in it for the profiting off of you. Hell, nearly every poker player now is a walking billboard.Quote:
Originally Posted by Dan Druff
You forgot Toby's Keith's I Love This Bar and Gilley's.Quote:
Originally Posted by jpfromla
Yep, lack of proofreading strikes again. Thanks for the correction, Boz.Quote:
Originally Posted by The BozSure you know it’s a error but the Ballys Lake Tahoe was the Montblue, previously Caesars Tahoe years ago. Sold by Eldorado due to the merger allowing them to keep Harvey’s and Harrahs Lake Tahoe.Quote:
Originally Posted by mickeycrimm
[QUOTE=mickeycrimm;138084]PS: I passed Bally's Kansas City just the other day. The outside still looks like a dump. But I read they are modernizing. Maybe I'll stop next time.
Bally’s KC is the meth head capital of KC.
KC is the Fag Capital of the world too!Quote:
Originally Posted by mcap
I guess San Francisco is in second place these days.
Makes sense, Fags and Meth go together don't they?
https://www.youtube.com/watch?v=-DD8zpGRqlI
https://www.youtube.com/watch?v=GbSN01kjyDE
They do for the clown who almost became our governor in 18.Quote:
Originally Posted by monet
https://www.tampabay.com/florida-pol...outputType=amp
https://people.com/politics/andrew-g...reer/?amp=true
Oh, I've been very aware of that more many years.Quote:
Originally Posted by jbjb
I just posted Seidel's tweet because he raises a good point. Anyone who thinks the Horseshoe branding is going to be any more than a cosmetic change is very naive about the 2020s Vegas casino industry.
Regarding being a "walking billboard", it can be a good deal if you're offered to do it. There's much less as far as sponsorship opportunities go nowadays, unless you're a big name pro or a hot chick. Being neither, I don't get such sponsorships anymore, and haven't for a long time.
However, I got a few of them in the 2000s. Like in the 09 WSOP Main, I got Hellmuth's table on Day 2, so it was the TV table. There were a bunch of agents around giving people hats and patches to wear for money. I negotiated wearing patches for two non-competing companies (one was an online poker site, one was a training site), and it paid for almost my entire buyin. Then the following year, when I made it deep in the WSOP Main, Pokerstars and Full Tilt tried to patch people up on a contingency basis. They were only going to pay you if you got on a TV table, and if you got a certain amount of screen time. I laughed at that and refused. By holding out, I got a much better deal, and ended up getting guaranteed $ to wear their hat once we got down to the final 120, escalating up to $1 million if I won the thing. I finished 88th, but the extra money for literally doing nothing was very nice.
I miss those days. Unless I make it super deep in the Main Event (the 128th in 2019 wasn't nearly good enough), I won't be seeing sponsorship $ again. Nobody wants a guy in his 50s who is primarily a cash player.
Sure it's a good deal. They need that income for their addiction. These guys can't do it on their own dime.
True for some, not for all.Quote:
Originally Posted by jbjb
I was always winning on my own, but I wasn't going to turn down the free money to wear a hat or a patch, provided the site wasn't a scam.
Laughably at the 2009 TV table, they had the nerve to offer me to wear a UB hat. I declined. I ended up wearing the patch of a different site which did not have any payout problems or cheating scandals.
There are poker pros, however, who will represent obvious scam sites as long as they get a paycheck. I've always called them out when they do.
Real interested in seeing the choice of restaurants Horseshoe goes with but I sure hope they keep BLT but I'm thinking it won't go with their county theme.