Casino Morongo (near Palm Springs and Cabazon) has been running a series of radio commercials with the announcer making wise-crack remarks to the studio crew not knowing that the crew is recording him. These wise-cracks are of course scripted and part of the actual radio commercial.
Some of the wise cracking is funny.
But their newest commercial which started running with New Year's Day is a mistake for Morongo.
In the wise-cracks the announcer says that if you haven't gotten used to writing 2014 yet on your checks -- send your checks to him and he'll take care of your checks. And he says sign the checks first. Obviously it's a wise crack that he will take your signed checks and then take your money. This is not how a casino should represent itself.
If anything, a casino should have advertising and marketing that shows honesty and trustworthiness. A casino should never put anything into a commercial that would raise doubts about honesty and trustworthiness.
Morongo should take this commercial off the air -- and other casinos should urge Morongo to remove the commercials. What's bad for the image of the Morongo casino, is also bad for all other casinos.
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