I'd call it semi-no-offered.
I've actually never seen a version of no-offers like this. Usually it's a full ban on any kind of offers. Here they're resetting your ADT and allowing you to start earning comps/offers based upon table games only.
I agree that this was inevitable, and I wondered why it took this long. I posted earlier this year that I had "some thoughts" on easy ways casinos could thwart machine APs. I didn't post those specific thoughts because some casino execs read this forum (I can only imagine what they think of most of the threads here), and I didn't want to give them any ideas. But one of those ideas was exactly what they did here -- to analyze who is focusing almost all of their play on AP-able machines, and which of those people are winning way above expectation.