I can answer.

Win goals do not help you win. I think we all agree on that.
Loss limits do help you control your losses when you're just not having any luck.

I happen to utilize rising stop-losses when I am winning. This is why I won't hit a winner on the first hand and stop playing. If I do happen to hit a winner, I will adjust my "stop loss" to give myself a chance to keep playing and possibly win more.

But each player should have their own plan. My loss limit might be too much for others. My win goal might be too high for others. And some might be clueless about how a "rising stop loss" works because they never traded stocks or futures and are unfamiliar with how they work.

But there are two main points that everyone must follow:

1. If you don't take some profit out of the casino you will never have a profit. Duh.
2. A positive EV game is not an ATM that spits out winnings, and you have to have loss limits even on +EV games and machines.